Chicago area Realtors are trying out a new real estate widget that allows them to extend their social media presence by beefing up their ability to share real estate listings. Available to Chicagoland real estate agents and brokers, Share My Listings is a new real estate widget developed and offered by Midwest Real Estate Data (MRED). [...]
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Most consumers have a love-hate relationship with Twitter. They love the immediacy Twitter affords but are quickly annoyed when someone clogs their feed with spam-like tweets. When used effectively, Twitter can be a powerful communication and brand-building tool for real estate agents. On the flip site, real estate agents that tweet too frequently or fail [...]
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If your like most real estate professional, you like the idea of social networking but finding the time to “network” can be daunting. When it comes to social networking, remember quality is better than quantity. You don’t have to spend all day on facebook or twitter to be a good social marketer.
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Many of us were quite suspicious about social media at first, taking a “wait and see” approach, unwilling to invest the time and work needed to participate in social media. But it’s becoming very clear that social media is here to stay, and that not participating in social media is quite costly in terms of [...]
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As more and more Internet users are accessing the Internet via mobile devices, a growing number of companies and sites are responding to the need of mobile users for a user-friendly Internet experience. Traditional sites have yet to offer a user-friendly experience to mobile users. In the meantime, mobile apps make mobile Internet access fast [...]
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So you have a blog, a Facebook page and a Twitter account. Great! You’re already doing better than the majority of agents, who have yet to leverage the power of social media to promote their real estate business. But now that you’re actively participating in social media, you should keep in mind that there’s a reason it’s called “social” media – you should be social! Even if in real life you’re an introvert and don’t particularly enjoy socializing, you should view social media as your opportunity to develop an alter ego and be much more social than you are in real life. Here are a few tips on how to be social.
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Twitter is a fascinating phenomenon. When it just started, many were wondering, “What’s the appeal?” You’re basically limited to posting VERY short messages (140 characters including spaces is NOT a lot!) and it’s not as rich as Facebook – you can only post text, although there are tools that enable posting richer media such as photos to Twitter.
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People these days expect much more from their Internet experience than they used to expect just a few years ago. These days, a website needs to be fresh, fun, interesting, and – above all – interactive. Here are a few free tools you can use to provide Internet users with what they’re looking for. They will reward you by staying longer on your site, and – hopefully – by referring friends and by becoming your clients.
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If you’re not participating in social media yet, you should. It’s where everyone is – including your potential clients and other real estate professionals. Needless to say, you should be part of social media too!
Social media works very well for real estate marketing, because it’s natural. You join a social network such as, say, Twitter, and you start posting useful information and following relevant people.
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If Ben Stiller can do it – SO CAN YOU! I think some of us can relate to Ben’s take on social networking and trying to figure it all out. Share on Facebook
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