Once you have an agent website, you should make sure it’s optimized for search engines. But Search Engine Optimization (SEO) is a long-term effort to get your site to the top of the search results. It can take months until your efforts pay off and requires constant monitoring and tweaking. In the meantime, for faster [...]
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Adding video to your agent site also allows you to reach out and connect with more potential clients. While a text-rich website is important from an SEO point of view, adding video to your site enhances the user experience, which is an important factor in the success of any website.
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Ever wonder where your property website traffic is coming from? Over the past 6 months we have compiled analytics on over 1,400,000 visitors to approximately 15,000 single property websites and created this infographic to showcase our findings. Our study shows that having a top level domain name is clearly an advantage for both SEO and direct traffic.
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If your like most real estate professional, you like the idea of social networking but finding the time to “network” can be daunting. When it comes to social networking, remember quality is better than quantity. You don’t have to spend all day on facebook or twitter to be a good social marketer.
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SEO, or search engine optimization, is important for any website, and this is true for real estate websites as well. Essentially, SEO helps to make sure that your website will be found on the Internet. Optimizing your web site itself, or on-page optimization, is just part of your efforts to build a web presence, but [...]
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One of the more exciting ways you can market your listings is by creating a real estate video for each of them. This takes advantage of the “fun” and “cool” aspects of online marketing and has a great potential of becoming viral and being shared by many users.
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QR Codes are great, but if you have a lot of listings, it can get a bit confusing. Here’s an idea that should help. Why not create one QR code that directs your visitors to a webpage that showcases all of your listings. If you have a page on your website “My Listings”, you can easily create a QR code that sends people directly to that page.
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In two words: use technology! While flyers are still an integral part of running a real estate business and promoting new listings, and lawn signs are also a great way to let local prospects know a home is available, technology can help you reach an audience that is far bigger than the audience you could [...]
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In a recent study, Morgan Stanley suggested that smart phones will out sell desktop and laptop computers by 2012. Do you agree? I think anyone who has an iPhone or droid can certainly agree that this is going to happen – perhaps even in 2011. There is no denying that mobile Internet traffic is on the [...]
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For many years Real Estate agents have struggled to create professional, engaging videos for their listings. The expense of having a professional video shot has always been cost prohibitive and the quality for most do-it-yourselfers usually leaves something to be desired. Virtuets seeks to solve these issues by enabling real estate professionals to create property videos that won’t [...]
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