Sometimes described as bar codes on steroids, QR codes have become an essential mobile marketing tool that offers real estate agents a cheap, easy and effective way to drive traffic to their real estate sites.
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The popularity of the iPad is on track to close the door on traditional real estate open houses. Since its introduction, iPad sales have soared. An estimated 50 million people now own iPads or their Android tablet computer clones. Their slim size, light weight, portability, internet connectivity and compatibility with mobile technology have made iPads the [...]
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We love technology and believe it can greatly help real estate agents. One noteworthy example is the use of QR codes for real estate. A QR (Quick Response) Code is a barcode that is readable via a smart phone. The idea is that users scan a barcode using their phone, and are then directed to [...]
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Ever wonder where your property website traffic is coming from? Over the past 6 months we have compiled analytics on over 1,400,000 visitors to approximately 15,000 single property websites and created this infographic to showcase our findings. Our study shows that having a top level domain name is clearly an advantage for both SEO and direct traffic.
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With the app, you can process, view, and store your panoramas directly on your device. Then, share them in a variety of ways, including to Facebook as images or as interactive panoramas (hosted for free) on Photosynth.net. Imagine walking through a prospects home and creating a panoramic virtual tour during your listing presentation.
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But what does mobile have to do with real estate? A lot! As a real estate professional, you must assume that a growing number of prospects will have smartphones, and Internet access on the go.
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QR Codes are great, but if you have a lot of listings, it can get a bit confusing. Here’s an idea that should help. Why not create one QR code that directs your visitors to a webpage that showcases all of your listings. If you have a page on your website “My Listings”, you can easily create a QR code that sends people directly to that page.
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Market Leader (NASDAQ: LEDR) ( www.MarketLeader.com : www.MarketLeader.com ), an innovator in online marketing and technology solutions for real estate professionals, has acquired kwkly, a mobile software-as-a-service lead generation platform.
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As QR Codes become an integral part of real estate marketing, Properties Online enables real estate agents to quickly and easily generate QR Codes for each listing.
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In two words: use technology! While flyers are still an integral part of running a real estate business and promoting new listings, and lawn signs are also a great way to let local prospects know a home is available, technology can help you reach an audience that is far bigger than the audience you could [...]
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